Spring-cleaning time has arrived early in the city as Lincoln BIG prepares to hit the streets with its famous “Gumbuster!”
The Business Improvement Group is getting stuck into delivering on its promises after securing another five-year term (2020-2025) in its November reballot, when its 800-plus levy payers gave it the mandate to continue supporting them.
Lincoln BIG announced three priorities for the next five years, which will be supported by spending of about £1m each year (funded by levy monies and other generated income).
Lincoln BIG Chief Executive Sarah Loftus said: “Our priorities centre on making on the city more WELCOMING, a place to enjoy great EXPERIENCES and a destination where our levy-payers will be offered the best VALUE for their money.
For three days next week, our street wardens, will be putting our “Gumbuster” – affectionally named “Chewy Chew” – to work to remove carelessly discarded and unsightly chewing gum from the pavement between the House of Fraser and Carluccio’s.
And our team of three, Steve Roney, Danny Mason and Morgan Mellor, will continue to blitz key areas of the Business Improvement District – which stretches from the old Ritz Cinema right up to Newport Arch - in the weeks ahead.
“We are determined to support our levy payers in as many ways as possible and we know that we can make a real difference when it comes making Lincoln look as attractive and welcoming,” said Sarah.
“When we invested in our “Gumbuster” machine, it caused lots of excitement, and children had great fun coming-up with the name for the machine. When we launched it, we also underlined our determination to tackle the scourge of discarded chewing gum by issuing businesses with special gum disposal papers to put out for people popping into their shops and bars.
“We are delighted to launch our Spring blitz – in line with our 2020-2025 priorities.”