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Lincoln IMP Trail

Following the success of previous sculpture trails, Lincoln BIG introduces the Lincoln IMP Trail, which will run during the summer of 2020 across Lincoln city centre.


Lincoln BIG are incredibly excited to introduce the third sculpture trail which will run during the summer of 2020 across Lincoln city centre. This is a mass participation public art event to celebrate Lincoln, its art, culture and heritage.

Lincoln BIG are partnered with Wild in Art, which has supported our earlier trails with its expertise. We are delighted that our chosen Charity Partner is St Barnabas Hospice, which will benefit financially from the Lincoln Imp Trail. Our Education Partner, The EBP (Education Business Partnership), will be working with Lincolnshire schools to help them learn more about the history and significance of this popular mascot for the city. 

For More Information, Visit:

Lincoln IMP Trail Aims

  • We aim to bring 500,000 visitors and 1 million social media engagements during the summer of 2020 to show what a great, small city has to offer.
  • We want our visitors to spend time exploring Lincoln’s hidden secrets and generate an economic impact. We aim to engage with 800,000 Lincolnshire residents and 1,000 businesses to engender civic pride and celebrate Lincoln’s diverse history.
  • We aim to engage 35,000 school children in a curriculum learning project.
  • We hope to raise the profile of St. Barnabas and increase funding donations, aiming to raise at least £200k.


We invite companies to be IMPSpired, get imaginative and celebrate the symbol of Lincoln and sponsor an IMP. Our sponsorship packages offer an excellent return on investment. 

Your company will benefit by:

  • Great brand exposure across Lincoln, Lincolnshire, nationally and internationally
  • Association with a project that makes everyone smile
  • Increase awareness, footfall and ultimately visitor spend in Lincoln
  • Business to business networking over a 12 month period
  • Business to consumer marketing and PR opportunities over a 12 month period
  • Staff engagement and team building opportunities
  • Contributing support for an amazing charity St. Barnabas!

Click here to download the Lincoln IMP Trail Sponsor Pack. 

Please get in touch with us to discuss how you can get involved via email: Sharon Stone,